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Conference Marketing Training Will Get You There Faster!
Are you looking for a quick and highly efficient way to increase your ROI dramatically? Then absolutely you'll want to take a closer look at trade shows, conferences and conventions.
Smart marketers know that you don't reinvent the wheel, you go where the people are and where many of them need what you have. Trade shows and conferences are filled with highly targeted prospects. All you have to do is present yourself a little bit better than the closest competition and you'll get a ton of business.
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However, in my experience, much of the competition that I see at trade shows aren't doing everything they can to get the most out of the opportunity. Most don't get conference marketing training and end up using trial and error instead.
Our conference marketing training helps you avoid the mistakes and capitalize on the opportunities. It is a 2-day intensive course combined with a real trade show; to help you learn and practice how to market your business effectively. Here are 5 things that will increase your ROI at trade shows that you will need to learn in this conference marketing course:
- How to leverage your expertise to get a choice speaking spot. Why? Because, positioning yourself as an expert goes a long way to gaining your credibility in your industry and is the ultimate conference marketing secret that very few businesses get right.
- How to promote the event effective and in advance to make sure that your customers know you'll be there and to spread word of mouth. Leaving everything up to the event organizers is ok but, I highly recommend that you use it as a opportunity to promote your business to your own list.
- How to promote your speaking spot before the trade show and during the show. In other words, expecting that people will just show up at your presentation is not a good plan. How can you effectively drive traffic to the presentation then get them back to your booth or make a sale directly.
- What you should absolutely do and not do at your presentation to get more business. Plus, how to effectively gain the trust of your audience within the first 5 minutes making it easier for you to get them to buy into what you're doing.
- How to network with the other booths and get their business as well. What's the one thing that most other businesses are looking for and how can you help them?
- How to find highly targeted trade show where there are people that need what you have and how to negotiate a great deal with the show organizers.
There are a hundred other strategies in this conference marketing course that will change the way you do business at your next event, certainly too many to mention here. However, I can state with complete confidence that while we always come away from every single trade show with more business, we have also helped dozens of other companies do exactly the same thing.
This is a new course that has been added to the Training Business Pros curriculum and it represents a great opportunity for you to learn an exceptionally powerful method of conference marketing and you can learn it at a phenomenally low introductory rate.
I encourage you to call Nancy at the office and book an appointment with a consultant who can help you decide if this is the right marketing strategy for your business. We've seen pretty much every strategy at trade shows and I can tell you that nothing comes close to the effectiveness of this method.
I look forward to seeing you in the next conference marketing training course,

Paul Tobey
CEO and Lead Trainer
Training Business Pros
P.S. Your next conference marketing course opportunity is coming up February 12th and 13th in Toronto and the course tuition, for the training and your own trade show booth is set at a low introductory rate of just $1,997.
P.P.S. I strongly encourage you to consider trade shows and conference marketing as a highly effective way of marketing your business. The bottom line is this: learning this strategy could represent a 400% return in your first show. We'll let you know the maximum you should spend and the minimum you should expect to get out of it once you work through and understand the method.