How to Triple Your Conversion Rate
(by Using Beautiful Landing Pages)

List 3 Attention-Grabbing Things that Set Your Product Apart:

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    Describe the most important thing that your product does for your customers.
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    Mention a benefit that only you offer and that your visitor can't get from a competitor.
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    These points won't convince someone to buy right away, but you'll get your visitor's full attention.​

Now that You've Got their Attention, it's Time to Talk About the Problem...

On this sales page, we're not beating around the bush. Right at the top, there's a product image and some points that set your product apart. However, even though this is a very product-focused page, keep in mind that people buy solutions, not products.

With that in mind, use this text section to describe the problem your ideal customer has. Some frustration that might arise from using a competing product, for example.

The most important point here is that you can relate to the problem that your visitor is trying to solve.

“Use a quote like this to add some visual variety to the text section - and to make an important point. The way the text is highlighted means it will get more attention than the regular paragraphs.”

How much time you want to spend on the pain points your visitor experiences depends on the product you're selling. For this template, we're going to transition from problems to solutions after just a short text section.

By choosing us you'll get the following benefits:

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First Benefit Title

Describe the 3 most important things your product offers, in this section. Don't be afraid to repeat some or all of the points from the first section.

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Second Benefit Title

This section uses a combination of images (icons), subheadings and short text descriptions to communicate 3 benefits in a way that's easy to consume.

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